Purim is perhaps the most fun Holiday on the Jewish calendar, and with it fast approaching, it’s time to figure out what you’re dressing up as, and what you’re doing for mishloach manot. You also need to decide on your menu – there are four commandments related to the day, and one of them is to eat a meal. It can be a simple meal, but as a day to commemorate a great miracle in the company of family and friends, you want to make it into a feast fit for Queen Esther, and all the other royal personalities in your life.
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Foods
Although food plays a big part in the day, the only food associated with Purim is hamantachen, which are cookies in a triangle shape that are said to look like Haman’s ears or hat, depending on who you ask. These delectable treated are traditionally filled with jam, but today’s innovative pastry and home chefs often add tasty fillings like chocolate and caramel.
At Aroma Market’s kosher bakery, you will find only the most mouthwatering hamantaschen, with a variety of fillings to suit every palette, from young to old. You won’t find a more irresistible hamantaschen anywhere in South Florida, or anywhere else, for that matter. Soft, fresh, flaky and kissed with just the right amount of filling, you’ll wish we baked them all year ‘round!
Aroma Market has all the mains and trimmings to help you prepare an elaborate repast that engenders a setting of warmth and hospitality. You can choose to order from our lavish menu of prepared foods, so you can sit and relax and enjoy the company of a family gathering. You can also find everything you need to prepare your own scrumptious affair, with everything from domestic staples to international imports to create your own magnificent fare.
We also carry tons of goodies, treats and elegant gifts to create spectacular mishloach manot to present to delighted recipients. Many people enjoy inventing a theme and coordinating all the elements of the basket to match that theme. It can be a type of food, such as apples or chocolate, a color scheme, or anything creative that you can devise.
History
Purim celebrates the physical victory of the Jewish people over the evil sentiments of Haman. Haman sought to annihilate the all of the Jews throughout the vast Persian kingdom of Ahasuerus. The plan seemed imminent, and it appeared that there was no way out. The subtle surprise of having a Jewish Queen that came out of hiding in the nick of time, coupled with Mordechai’s having saved the life of the King, came together to turn everything around and bring about the salvation of the Jews in an instant, when things were at their most dire. The name itself, purim, means “lots” and is a roundabout reference to the fact that nothing in life happens by chance.
Customs
There are four mitzvot associated with the day of Purim. One of them is to hear the Megilla, listening to the story of Purim. There is also Matanot L’evyonim, giving money to the very poor. The other two both have to with food, and that’s where Aroma comes in! One is to eat a meal, and the other is to send gifts of food to others.
Another custom of the day is to dress up. This commemorates the idea that things are not always as they appear to be. Whether it be a full body costume or just a mask, dressing up has become a beloved tradition for those celebrating Purim.
Purim is an exciting date on the Jewish calendar for adults and children alike. It’s a time to reach out to friends and neighbors and reconnect with loved ones.
